FEE-ONLY FIDUCIARY EQUITY PLANNING
Coordinate your RSUs, stock options, pre-IPO equity and concentrated company stock with your tax strategy, investment portfolio and long-term financial plan.
Get an Equity Planning Review ➤
Equity compensation planning is the process of managing stock options, RSUs, and other company equity to help minimize taxes, reduce concentration risk, and align vesting events with your broader financial goals. It typically involves decisions around when to exercise, hold, sell, or diversify company stock — timed around tax brackets, liquidity needs, and vesting schedules.
Companies we help employees navigate
Equity awards vary by employer, plan documents and liquidity status. Explore planning considerations for employees and executives at public companies, private companies and pre-IPO startups.
Falcon Wealth Planning is an independent investment advisor and is not affiliated with, sponsored by, or endorsed by Tesla, SpaceX, Costco, OpenAI, Anthropic, Micron, SanDisk, or Western Digital
Public company stock
RSUs, ISOs, NSOs and ESPPs each carry their own tax timing and concentration risk. We plan around your specific vesting schedule.
Private & pre-IPO equity
Illiquid equity brings its own set of decisions, often with tighter windows than public stock.
Companies we help employees navigate
Public
Public RSUs and ESPP shares vest into a volatile, high-beta stock — timing and concentration both matter.
Private / pre-IPO
Pre-IPO equity with periodic company-run tender offers — your main path to liquidity before an IPO.
Public
Long-tenured employees often hold large RSU balances built up over years.
Private / pre-IPO
PPUs / profit units and private equity structures with unique tax treatment and liquidity timing.
Public
Private / pre-IPO
Public
RSUs and ESPP across a storage-industry employer with its own vesting cadence.
Public company stock
RSUs, ISOs, NSOs and ESPPs each carry their own tax timing and concentration risk. We plan around your specific vesting schedule.
Private & pre-IPO equity
Illiquid equity brings its own set of decisions, often with tighter windows than public stock.
Free equity planning tools
Estimate potential taxes, exercise costs and concentration risk before making an equity decision. These educational tools provide a starting point; personalized planning should incorporate your complete tax and financial situation.
These tools provide a starting point; personalized planning should incorporate your complete tax and financial situation
How much of your net worth rides on one stock?
How much is "enough"? Project potential paths to work-optional.
Estimate exercise cost and AMT exposure before you exercise.
See withholding vs. what you may actually owe at vest.
Model selling some, all, or none in a liquidity event.
The full toolkit in one place.
Why fee-only matters here
01
Our compensation does not depend on whether you exercise, sell, hold or diversify.
02
Evaluate company equity alongside taxes, investments, estate planning and liquidity needs.
03
Recommendations are made with your interests and complete financial picture in mind.
A 30-minute conversation. No cost, no obligation. We'll look at your vesting schedule, tax exposure, and concentration — and discuss key considerations for your situation.
Award Winning Registered Investment Advisor*